Search Movies: Browse Movies Compare DIRECTV & Dish Network
Advertising the American Dream: Making Way for Modernity, 1920-1940 -

There are 6 items listed at eBay

Advertising the American Dream: Making Way for Modernity, 1920-1940 by Marchand
Advertising the American Dream: Making Way for Modernity, 1920-1940 by Marchand
Current Bid: 17.60 + 0.00 (shipping) = 17.60 USD
Time Left: 10 days 21 hours 16 minutes 37 seconds
Advertising the American Dream: Making Way for Modernity, 1920-1940-ExLibrary
Advertising the American Dream: Making Way for Modernity, 1920-1940-ExLibrary
Current Bid: 21.00 + 0.00 (shipping) = 21.00 USD
Time Left: 6 days 53 minutes 54 seconds
Advertising the American Dream : Making Way for Modernity, 1920-1940 by...
Advertising the American Dream : Making Way for Modernity, 1920-1940 by...
Current Bid: 15.00 + 0.00 (shipping) = 15.00 USD /
Time Left: 4 days 16 hours 13 minutes 32 seconds
Advertising the American Dream : Making Way for Modernity, 1920-1940 by...
Advertising the American Dream : Making Way for Modernity, 1920-1940 by...
Current Bid: 9.95 + 4.99 (shipping) = 14.94 USD
Time Left: 5 days 11 hours 27 minutes 15 seconds
Advertising the American Dream : Making Way for Modernity, 1920-1940
Advertising the American Dream : Making Way for Modernity, 1920-1940
Current Bid: 4.32 + 0.00 (shipping) = 4.32 USD
Time Left: 12 days 9 hours 10 minutes 5 seconds
Advertising the American Dream: Making Way for Modernity, 1920-1940
Advertising the American Dream: Making Way for Modernity, 1920-1940
Current Bid: 21.00 + 0.00 (shipping) = 21.00 USD
Time Left: 5 days 12 hours 29 minutes 22 seconds

Advertising the American Dream: Making Way for Modernity, 1920-1940

University of California Press

Click Price Link to Order
List Price: $41.95
Amazon Price: $37.75
Lowest New Price: $18.99
Lowest Used Price: $1.99
Total New: 21
Total Used: 74
DVD Details:
  • Starring:
  • Director:
  • Format:
  • Rated:
  • Studio: University of California Press
  • Theatrical Release Date: Dec 31, 1969
  • DVD Release Date: Dec 31, 1969
  • Run Time:
  • ASIN: 0520058852
  • UPC:
  • Sales Rank: 643052
Editorial Review from Product Description:
It has become impossible to imagine our culture without advertising. But how and why did advertising become a determiner of our self-image? Advertising the American Dream looks carefully at the two decades when advertising discovered striking new ways to play on our anxieties and to promise solace for the masses.

As American society became more urban, more complex, and more dominated by massive bureaucracies, the old American Dream seemed threatened. Advertisers may only have dimly perceived the profound transformations America was experiencing. However, the advertising they created is a wonderfully graphic record of the underlying assumptions and changing values in American culture. With extensive reference to the popular media?radio broadcasts, confession magazines, and tabloid newspapers?Professor Marchand describes how advertisers manipulated modern art and photography to promote an enduring "consumption ethic."